Future of Content Distribution, Discovery & Consumption
Internet has never had a problem with content quantity and quality. It has always been full of content – some which are great and some not-so-great – produced for people to consume at their leisure. The problem it’s always had – on both ends of the spectrum (publisher and consumer) – is with distribution of all this content: Making relevant content available for people who wanted to consume – in whatever form of the verb (read, watch, view, etc.) – to be able to consume it at their disposal when it’s relevant for them.
While this problem may not be the exact description that people have expressed their frustration about or worked on to fix in the last 15 years of major internet evolution, it’s easy to see that this is the core problem that resulted in the formation and creation of some...